Argent is a women’s workwear brand, established in 2016. We began working with Argent in 2019, with a new brand identity. Along with the new brand identity, we relaunched the brand with the “Work Friends” campaign, celebrating the stories and style of the ambitious, accomplished women at the heart of Argent.
We continued art directing this campaign in 2022, as well as the Spring Collection lookbook. These images were then featured in a catalog we designed for the brand.
Spring/Summer 22 Campaigns and Mailer
2019 Campaign
2019 Work Friends
Josie Duffy Rice — Lawyer and Journalist
June Diane Raphael — Actress, Comedian, Author
Mallun Yen — Founder, CEO, Investor
Olivia Nuzzi — Political Journalist, Washington Correspondant